图书
电视电影 调查研究 中国 2017
2017-09-01
978-7-5203-1557-9
29
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This book is the result of the "Video Program Audience Satisfaction Research" team of Zhejiang University of Media and Communication. The team obtains big data such as online news, microblogs, forums, and bullet screens, applies artificial intelligence technology, and calculates the praise and depreciation, which becomes a quantifiable indicator for the evaluation of the social benefits of media products; From June to December 2016, he conducted in-depth research on the 206 TV series, 102 variety shows, and 100 stars broadcast in prime time on Shangxing Channel.
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