图书
登录
注册
- 内容简介
- 书籍目录
- 作者简介
China's huge number of Internet users and rich application scenarios make the development of China's online advertising at the forefront of the world. Starting from industry practice, this book systematically expounds the development context of online advertising in China and various types of online advertising at this stage, deeply analyzes the responsibilities of all parties in the online advertising industry chain in combination with the latest legislation, and responds to cutting-edge hot issues such as programmatic purchasing, which has important reference value for grasping the development trend of online advertising industry and guiding online advertising compliance practice.（AI翻译）
